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Today’s customers have higher expectations when it comes to customer support and communication. They are looking for a partner that can meet their high standards for a positive experience in their preferred language —quickly and accurately.
In an increasingly interconnected global network, the importance of providing exemplary customer and employee experience in any language, across any channel, cannot be overstated.
Join us on Thursday, February 27, 10am EST/4pm CST & in just 45 minutes, you’ll learn:
 Arnie Koh Senior Director Product Offerings, Lionbridge |
 Ryan Erwin Channel Sales Executive, Lionbridge |
Winning the Voice Search Battle… and the SEO War.
This race to claim the hearts and minds of our digital assistant and voice search audiences won’t be won by doing only one thing. It will involve a focus on global technical search, global content voice optimization, and data analysis.
Experts like Aoife Mcllraith are working with global marketers across each of these areas to adapt brand strategies so they are visible to digital assistants. Indeed, Lionbridge’s Global Marketing Services teams work from beginning to end to help marketers worldwide develop and execute their strategies, whether that means ensuring technical search functionality is set up for French (as spoken in France vs. Canada) or launching a local market back-link strategy.
As marketers, we need to adapt our business strategies to be visible to digital assistants, make our content easily findable by both voice and text-based searches, and connect with our audiences in a way that will truly resonate—regardless of their country or native language.
Want to learn more? Register to view our webinar: How Voice Search is Changing the Customer Experience, led by Aoife.
Today’s customers have higher expectations when it comes to customer support and communication. They are looking for a partner that can meet their high standards for a positive experience in their preferred language —quickly and accurately.
In an increasingly interconnected global network, the importance of providing exemplary customer and employee experience in any language, across any channel, cannot be overstated.
Join us on Thursday, February 27, 10am EST/4pm CST & in just 45 minutes, you’ll learn:
Arnie Koh Senior Director Product Offerings, Lionbridge |
Ryan Erwin Channel Sales Executive, Lionbridge |
